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I blog about daily lifestyle, especially food + beauty!

Tai Chu Chin
aka [tee-see-see]
Love for fashion, kpop, beauty & travel!
Email: chuchin.tai@hotmail.com


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Monday, October 31, 2016

[SP] Organic Hair Colour by J&J Hair Identity


I am an avid fan of hair colouring and am constantly changing my hair colour for a fresh new look. 

But as all of us would know, when it comes to colouring hair, bleaching, or doing them too frequently can cause damage to our hair and scalp.

Thanks to Sample Store, I got an opportunity to try out organic hair colouring, by J&J Hair Identity! 


J&J Hair Identity is a newly opened hair salon in Singapore just 2 months ago, and i was invited to try out their hair colouring service by using a premium organic brand, Natulique. 



The interior and environment is pretty simple yet cozy. 

I was greeted by Jac Lee (the Lead Designer and co founder of J&J) upon arrival, and he began to introduce to me on Natulique, a Professional Organic Hair Colour. 

Natulique is certified with Organic ingredients and is ammonia, lauryl sulfate and paraben free. It is a premium global brand which is also eco certified hair care established in Denmark in 1988. 
Many of you must be thinking organic salon hair colours = boring colours. Same goes to me when i was first introduced to it, but we are wrong! I was surprised to see colours even such as blonde, purple or red! So tempted to get purple but decided not to go too wild due to my working environment, haha.


So I selected ash brown and I had mentioned that I wanted grayish tone to it. I did not even specifically point out to which colour i wanted and Jac mix the colours for me immediately. But first, I would have to bleach my hair. In this case, they are using whitener which is also from Natulique. I'm surprise that even Organic colouring has whitener!


Waiting time around 30mins - 1 hour.

this is my hair colour after bleaching! Shocking orange! 

Then he begin the next colouring step! They have thoughtfully used a pre colouring treatment for my hair before colouring the final colour, and they only lighten the parts of my hair which required to be lighten! Which means the bottom half of my hair which has been bleached before will not be bleach to prevent further damage! 

On top of that, they had used a machine to help open up the molecules in my scalp, which is to help the colour penetrate deeper and to last longer! (additional charges is applicable for this service). 

The mist in the picture is let out by the machine! 
While I was waiting, Jasmine greeted me, whom is the other co founder of J&J. (now you know why the name J&J ;D)

She had brief through and share with me the story behind J&J and how it all started. She actually used to be Jac's client before this! And also she shared with me about Natulique and how they got the license to bring this brand in to Singapore. 

J&J is the first and one and only salon in Singapore which uses Natulique products! They also sell a whole range of Natulique hair products in the salon! 



I was introduced to not just the hair colour, but also the shampoo, and hair oil, which all of it smells really great and they are not perfumed, but made out of natural ingredients such as flower and fruit extracts. TheShampoo and Argan Oil was also used during my hair coloring process, Love the scent!



Part 2 colouring process! 

Finally... my hair was done after about 4-5 hours in the salon! Haha.. just joking.. this is the BEFORE photo! 
And here's the AFTER! 

Taaadah!! I love it! I love how it's dark in a choco brown tone yet it has a hint of ash under strong light! 





Overall my experience was good! They served drink with a few choices cater to different people. And the assistant was constantly asking me if the strength was ok to ensure I don't feel any pain when my hair was being washed or lighten.

Thanks to Jasmine & Jac for the great hair and great service! 

If you would like to explore different hair colours without damaging your hair, or even just to cover gray hair or doing a perm with no harmful effects, give J&J a try!

J&J is located at 2nd level of Katong Square, right beside i12 Katong shopping mall!



J&J Hair Identity Pte Ltd
88 East Coast Road, #02-11 Katong Square, 423371
Tel: 6344 2388
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